Good enough is getting better

I found Robert Capp's article very interesting, particularly due to the date the article was published. In 2009, the iPhone 3G was the newest model and FaceTime wasn't a thing. Now, seven years later, it's interesting to note how some of his points still remain yet technology advancements has also allowed for speed and convenience to upgrade the quality of the things we use every day. For example, Capps notes that net-based phone calls like Skype can be lag and have poor sound quality, but users don't let the lack in quality deter them from using the internet to make international calls. He reports that 8% of international calls are made through Skype with 38 million users. Today, Skype has over 300 million users and is used 3 billion minutes per day. Furthermore, Skype was bought out by Microsoft which amped up their software, enabling the calls to be smoother and mobile friendly.

I agree with Capps that consumers sacrifice quality for cheapness and convenience.  We don't buy digital cameras anymore because we have our phones. We don't buy music records because we can buy a song for $0.99 or download it for free off the internet. Cheap and fast tools are everywhere and available at our fingertips. We can read the news, for free, in 140 characters instead of buying a full newspaper. Capps mentions how all of this is "good enough" for the consumer, however I believe that companies and brands have advanced in making this trend of cheap and convenient knowledge, that what was once good enough, is now better. Companies have been able to see what consumers want and have altered their ways of getting it to us with higher quality - because good enough wouldn't last forever.